The Contractor Fight with Tom Reber

This is Part 5  of our Million-Dollar Mistakes series—all week, we're breaking down why most contractors never crack $1M, and how to avoid the traps. Check back daily for the next episode.

Want to build your plan? Join the Million Dollar Contractor Workshop – Live, May 20–22:

https://thecontractorfight.com/Million

In this final installment of the 5-part series, Tom gets brutally honest about the single biggest reason contractors fail to hit $1 million in revenue—it’s not the market, your skills, or your team. It’s YOU. If you haven’t truly decided to build a million-dollar business, you’re already behind. Tom shares powerful insights and challenges every contractor to cut off all other options and fully commit to their future.

In this episode, Tom discusses:

• [00:00] Introduction to the final part of the series and a call to join the Million Dollar Contractor Workshop
• [02:17] The #1 reason most contractors don't hit $1M: lack of true decision
• [03:39] Personal reflection: Tom shares his own struggles and the cost of not deciding sooner
• [04:20] Shedding your old identity to become the contractor capable of running a $1M business
• [05:10] The dangerous cycle of operating on autopilot and the cost to your life and loved ones
• [06:11] The reality of hitting $1M in revenue and why it still might not mean profit
• [06:40] The true meaning of “decide”—cutting off all other options
• [07:56] The identity shift: from desperate contractor to F.W. (Fucking Winner)
• [09:30] The harsh truth about dabbling, distractions, and the myth of “when things calm down”
• [10:29] Building something worth handing down—or not
• [11:04] What real decision-making looks like and the call to action
• [11:59] Why Tom is in your face—because he knows you can win
• [13:05] Full details on the upcoming Million Dollar Contractor Workshop and how to register

Resources:

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 🎯 MILLION DOLLAR CONTRACTOR WORKSHOP

 📅 May 20–22 | 6–7pm ET

 🛠️ Only $15 (every penny goes to Wounded Warrior Project)

 👉 Register here: https://thecontractorfight.com/Million

 📌 NO replays. Just 3 days of hard-hitting truth to help you build a business that actually works.

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This is Part 4 of our Million-Dollar Mistakes series—all week, we're breaking down why most contractors never crack $1M, and how to avoid the traps. Check back daily for the next episode.

Want to build your plan? Join the Million Dollar Contractor Workshop – Live, May 20–22:

https://thecontractorfight.com/Million

In this powerful bonus episode of The Contractor Fight, Tom brings on his Marine Corps brother and fellow contractor, Rocky Gudim, to share his incredible transformation story. After years of financial struggle and two bankruptcies, Rocky made the pivotal decision to join Battleground. Since then, he’s turned his company around—growing from low-margin chaos to a structured, profitable business pulling 30–35% gross profit. His only regret? Not starting sooner.

In this episode, Tom and Rocky discuss:

• [00:43] The #5 reason contractors stay stuck—waiting too long to act
• [03:56] Rocky’s background and how G&H Construction was born
• [04:21] Years of business mistakes and how joining The Fight changed it all
• [05:27] Struggling with “head trash” and excuses before taking action
• [06:12] Crushing over $500K in debt and finding a better way
• [07:18] Living like you make $20 a month while doing $1.2M in sales
• [08:50] Discovering the real power of “Know Your Numbers”
• [10:32] Seeing financial results in less than 30 days
• [11:19] Boosting margins from 17% to over 35%—even 100% markups
• [13:37] Battleground as a boot camp for building a real business
• [14:00] The surprising emotional lift from community and support
• [15:06] Stats don’t lie—why most contractors never reach $1M in revenue
• [16:15] Going all in: Battleground, War Room, and one-on-one coaching
• [16:28] The discomfort of raising prices—and how it paid off
• [17:57] From camera-shy to content machine: winning through video
• [19:59] Tangible lead generation from consistent content marketing
• [22:20] Letting go of the “go it alone” mindset and embracing the team
• [24:14] Why community speeds up success more than grit alone
• [26:33] The powerful moment when Melinda told Rocky, “I have my husband back”
• [30:19] Losing confidence, becoming a winner again
• [31:32] The real magic wand: daily implementation
• [34:35] Why consistency beats intensity every time
• [36:05] How to connect with Rocky and G&H Construction

Resources:

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 🎯 MILLION DOLLAR CONTRACTOR WORKSHOP

 📅 May 20–22 | 6–7pm ET

 🛠️ Only $15 (every penny goes to Wounded Warrior Project)

 👉 Register here: https://thecontractorfight.com/Million

 📌 NO replays. Just 3 days of hard-hitting truth to help you build a business that actually works.

🏠 Learn more about Rocky’s company: https://ghconstructiongroup.com/

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This is Part 3 of our Million-Dollar Mistakes series—all week, we're breaking down why most contractors never crack $1M, and how to avoid the traps. Check back daily for the next episode.

Want to build your plan? Join the Million Dollar Contractor Workshop – Live, May 20–22:

https://thecontractorfight.com/Million

In this third installment of the five-part series, Tom drops pure fire as he breaks down one of the biggest reasons most contractors never hit $1 million in revenue—lack of consistent marketing and sales discipline. With raw honesty and practical advice, he calls out the excuses and habits that keep contractors stuck and shows you what it really takes to level up.

In this episode, Tom discusses:

• [00:00] Introduction to the 5-part series and the Million Dollar Contractor Workshop
• [01:49] Tom’s early experience of feast-to-famine cycles in business
• [03:01] Why daily marketing and sales actions are non-negotiable for breaking the $1M barrier
• [04:16] The real reason you don’t have leads—and it’s not the economy
• [05:08] Harsh truths about relying on word of mouth and not building a brand
• [06:06] The myth of “my work speaks for itself” and the need to raise prices
• [06:29] Simple, daily marketing activities contractors ignore
• [07:30] Lack of online presence and how it kills your lead flow
• [07:41] Why a repeatable sales process is crucial—and what happens without one
• [08:40] How desperation ruins sales and the importance of selling with confidence
• [09:31] Sales and marketing are not extras—they ARE the job
• [10:19] Why you’re stuck at $500K–$750K and how to finally break through
• [10:33] A final call to join the Million Dollar Contractor Workshop and invest in yourself

Resources:

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 🎯 MILLION DOLLAR CONTRACTOR WORKSHOP

 📅 May 20–22 | 6–7pm ET

 🛠️ Only $15 (every penny goes to Wounded Warrior Project)

 👉 Register here: https://thecontractorfight.com/Million

 📌 NO replays. Just 3 days of hard-hitting truth to help you build a business that actually works.

=========================================

This is Part 2 of our Million-Dollar Mistakes series—all week, we're breaking down why most contractors never crack $1M, and how to avoid the traps. Check back daily for the next episode.

Want to build your plan? Join the Million Dollar Contractor Workshop – Live, May 20–22:

https://thecontractorfight.com/Million

Most contractors never break the $1M mark in revenue, and one of the biggest reasons is their mindset. In this fire-packed second installment of the 5-part series, Tom dives into the mental blocks and leadership flaws that are holding contractors back. If you're stuck doing $20/hour tasks instead of leading like a true business owner, this episode is your wake-up call. Tom doesn't hold back as he challenges you to take ownership, let go of control, and start investing in yourself as the leader your business needs.

In this episode, Tom discusses:

• [00:00] Introduction to the 5-part bonus series and the Million Dollar Contractor Workshop
• [01:47] The #2 obstacle: Mindset—and how it affects your business growth
• [02:14] Are you a business owner or just self-employed with a shitty boss?
• [02:43] The dangerous trap of doing everything yourself and wearing all the hats
• [03:45] Why doing $20/hour tasks is killing your growth—and what to do about it
• [04:42] The myth of perfectionism and why 80% good by someone else is better than 100% perfect by you
• [05:08] The chaos caused by lack of systems, processes, and procedures
• [05:36] The importance of personal development and becoming a strong leader
• [06:24] A call to action: Join the Million Dollar Contractor Workshop and start leading like a boss

Resources:

=========================================

 🎯 MILLION DOLLAR CONTRACTOR WORKSHOP

 📅 May 20–22 | 6–7pm ET

 🛠️ Only $15 (every penny goes to Wounded Warrior Project)

 👉 Register here: https://thecontractorfight.com/Million

 📌 NO replays. Just 3 days of hard-hitting truth to help you build a business that actually works.

=========================================

This is Part 1 of our Million-Dollar Mistakes series—all week, we're breaking down why most contractors never crack $1M, and how to avoid the traps. Check back daily for the next episode.

Want to build your plan? Join the Million Dollar Contractor Workshop – Live, May 20–22:

https://thecontractorfight.com/Million

Most contractors never break the million-dollar revenue mark—and in this powerful first installment of a 5-part series, Tom Reber breaks down exactly why. This episode zeroes in on the #1 obstacle holding you back from building a real, profitable business: not knowing your numbers. If you're serious about taking your contracting business to the next level, this is where the path begins.

In this episode, Tom discusses:

• [00:00] Introduction to the special 5-part bonus series
• [00:14] Overview of the Million Dollar Contractor Workshop (May 20–22)
• [01:51] The harsh truth: most contractors never hit $1M in revenue
• [02:25] Why staying under $1M means you're stuck in a glorified job
• [03:11] The critical first step: know your enemy
• [03:44] Obstacle #1: Not knowing your numbers
• [04:26] Examples of how clueless contractors are about their finances
• [04:51] Key metrics you must track daily to succeed
• [05:10] Why the tool doesn’t matter—just track your numbers!
• [05:26] The danger of vague goals and the need for clarity
• [06:20] You must evolve at every revenue level
• [06:44] Aim small, miss small: specific goals lead to better results
• [07:16] Pricing, marketing, leadership—adjusting the right business knobs
• [07:40] What to expect in next week’s workshop
• [08:11] Final push to register for the Million Dollar Contractor Workshop
• 
  

Resources:

=========================================

 🎯 MILLION DOLLAR CONTRACTOR WORKSHOP

 📅 May 20–22 | 6–7pm ET

 🛠️ Only $15 (every penny goes to Wounded Warrior Project)

 👉 Register here: https://thecontractorfight.com/Million

 📌 NO replays. Just 3 days of hard-hitting truth to help you build a business that actually works.

=========================================